What are the benefits of
Michael Mulquin wrote this article in 1997 when chair of UK
- You can send a message to many
people at once very cheaply - useful for building campaigns and
alerting users or potential users and partner organisations to new
initiatives etc. It costs the same to send a message to 1 or to
100 or more people.
- Research indicates that there is
only a 20% chance of reaching someone by phone during the business
day. Using e-mail eliminates this problem as both parties can
read/write at their convenience.
- You can ask a question of a lot
of people at once to find if anyone knows the answer or has
relevant experience. Using electronic mailing lists and newsgroups
give access to a theoretically unlimited pool of international
- You can send documents almost
instantly. This includes spreadsheets, databases, graphics and
even sound as well as text and also, using a scanner, you can copy
documents to send.
- Bulletin Boards can facilitate
the discussion of issues. You can post your ideas publicly and
other people can publicly or privately comment on them.
- You can link up with users and
other local, national and international groups with similar
interests, whether they are voluntary, statutory or private.
- The ethnic background, gender,
age or physical ability of people online is much less obvious and
so people's contributions are valued much more on their own
- You can acquire a skill that is
becoming increasingly important.
- You can carry out research by
using 'search engines' to hunt through billions of words on the
World Wide Web and in discussions groups.
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